CEO LarsEn Energy Branding and University of Iceland
Friðrik Larsen provides a deep insight into to the branding activities of energy companies around the world. He is the CEO of LarsEn Energy branding, a consultancy with a focus on helping energy companies build strong brands that connect to customers in new ways. He is a sought after speaker globally, the first person to deliver a PhD. dissertation on energy branding and will soon have a book published on the subject.